Berkley Gulp Alive! Jerk Shad Color:New Penny Sweat management channels to reduce

Sweat management channels to reduce fogging and slipping

FLASH BOOST technology suspends reflective foil on micro springs within the clear section of the lure body and constantly emits a fish-attracting flash during the retrieve – even on the pause

and vertical presentations

better leverage

Capacity: Fits 12 oz Slim Cans

Berkley Gulp Alive! Jerk Shad Color:New Penny Sweat management channels to reduceOne of the easiest ways to catch suspending or fish holding in cover is to let your Jerk Shad plastic baits marinate in Berkley's high octane Gulp! Alive formula! Because the strike enticing, Gulp! Alive Jerk Shad actually ''live'' in Berkley's ''magic gravy'', Gulp! Alive, they absorb up to 20% more attractant. That's 20% more scent, more taste, more action and more reason for fish to snap them up! Each super charged Gulp! Alive Jerk Shad disperses